In-store digital advertising appears on screens located at various locations throughout stores, typically in high traffic areas.

Digital advertising is found in grocery stores, mass retail outlets, malls and select specialty retailers.

While offered widely in a range of retail venues, digital advertising is not yet universally available.

Ads usually run as 15- or 30-second spots as part of an audio/video content loop that is uploaded remotely, updated frequently and consists of various features/clips relevant to screen location in-store.

Audio/video of medium captures consumer attention.

Puts your message in front of prospects when they are in a purchase mindset.

Consumers are receptive/responsive to the medium.

Messaging flexibility: easy to upload/change ad messages.

No added production fees.