Description: Used to reach taxi riders, pedestrians and vehicular traffic in urban areas, taxi tops are roof units that are double-sided and backlit. Advertising also available on the trunk of the taxi, inside on header panels and, in some markets, on the back of the partition separating the driver from the passengers. Fully-wrapped taxis are becoming a popular media variation as well. Wrapped taxis use the same production techniques as fully-wrapped buses.

Availability: Major metropolitan markets including New York City, Los Angeles, San Francisco, Atlanta, Boston, Baltimore, Denver, Las Vegas, Miami, Orlando, Philadelphia, Phoenix, San Diego, Seattle and Washington, DC.

Advantages:
• Taxi top advertising delivers superior recall, reaching a local, business and tourist audience en route to and from airports, hotels, convention centers, sporting events, shopping centers and restaurants
• High visibility

Terms: Can be bought in programs based on the number of taxicabs available in a market. For rates, information on specific market availability and production specifications, please click here and submit your request. Source: OAAA

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